A collaborative production aimed at crafting impactful videos, photography edits, written texts, and social media content to spotlight the European Union Child Guarantee Policy (EUCG) in collaboration with UNICEF.
The EUCG, supported by UNICEF, seeks to break the cycle of poverty by providing access to a key set of services to all children at risk of poverty or social exclusion and to create opportunities for these children to thrive in adulthood. Every story is presented through the perspective of an individual child or a young adult, empowering them with a voice in their own destinies.
The final campaign was presented to EU and governmental policy decision-makers to create a wider public awareness of the EUCG and UNICEF’s work.